SOCIAL MEDIA MARKETING

Instagram Advertising

Instagram ads is suitable for companies or brands who want to generate awareness, drive conversions, increase app installs, and more. With our Instagram Ads service, we’ll make sure you reach the right audience, deliver the right message, and achieve your business goal.

Instagram’s enhanced ad formats, targeting and buying options help advertisers drive the results they care about – from raising awareness to driving action. As we can see everyday, Instagram is currently one of the most engaged social media platform. Businesses are actively utilizing Instagram as a platform to showcase their products or services, or to engage with their customers. With more than 400 million global monthly active users and rich photo and video contents, it is only logical for businesses to start expanding their reach with our Instagram Ads service.

Since it is owned by Facebook, Instagram ads share some similarities to Facebook ads in terms of targeting and objective.


Campaign Objectives

Clicks to Website

click-website

  • Send people to important sections of your website
  • Available Ad formats : Photo, Video, Carousel

Mobile App Installs

install-mobile

  • Get people to install your mobile app
  • Available Ad Formats : Photo, Video, Carousel

Video Views

video-views

  • Tell a story using video
  • Available Ad Formats: Video

How does it work?

As mentioned before, Instagram Ads utilizes some of the same targeting as Facebook Ads

 

Geotargeting

location

Age

age

Gender

gender

Behaviors Targeting

  • Digital activities
  • Mobile device user
  • Travel

Interest Targeting

  • Business and industry
  • Entertainment
  • Family and relationships
  • Fitness and wellness
  • Food and drink
  • etc

 


Benefit of Instagram Ads

  • Reach users on Instagram, one of the most engaged social media platform right now.
  • Effectively deliver your ads to the targeted users using Instagram’s targeting options.
  • Utilize Facebook’s demographic targeting if the user’s account is linked.
  • Deliver more information using image or video formats.

Who is it for?

Instagram ads is suitable for companies or brands who want to generate awareness, drive conversions, increase app installs, and more.


Need help?

You can start your campaign now. For further information, please contact our planners.
Nanda Pratiwi Kusumastuti
Marketing Planner
+62 21 570 0300
Individual certifications