The Challenge

Fatigon is aiming to spread as much awareness about health workers that struggle hard during this pandemic. Through this campaign, the brand want to spread the message that there are many #PejuangHidup around us, therefore, the brand encourage the audience to support those #PejuangHidup.

The Solution

Our experts are well in making digital strategy to make this video going viral. We spread the message by using ThruView ad for consideration to optimize 1m 30s video.

The Result

We got so many positive comments with this total result:

6.2 Million  
YouTube Video Views

+527
New Subscribers on YouTube

40%
View Rate