The Challenge

Xonce want to spread awareness through young generations, so that they are more concerned about their health during the pandemic with Xonce vitamin C product.

The Solution

Our experts are well in making digital marketing strategy included to choose the current most popular platform for their video material. As the OTT (Viu, Vidio, iQiyi, WeTV, iFlix) & music streaming platform (Spotify) users were increasing during pandemic, we plan to target millennials who hustle and bustle with their everyday life in OTT & Spotify rather than YouTube.

Spotify Video Creative

Premium OTT Video Creative

The Result

For this campaign, we manage to achieve a great result:




Completed video play  rate  in Spotify




Completed video play  rate  in OTT platform