The Challenge
On Collaborative ads, H2 aiming to gain purchase and optimize ROAS on Facebook & Instagram. Through this campaign brand can deliver the ads to people who have viewed, add to cart and purchased in marketplace. Therefore, we can use retargeting strategy for increasing probability of purchase.
The Solution
Run collaborative ads by utilize many tools with strategic plan according to learning applied and optimized with our team. We also can track number add to cart, purchase until Revenue for complete measurement on purchase stage.
The Result
After we build H2 CPAS audience, ROAS increasing gradually and growing the marketplace audience as the campaign goes on. We drived
Up to 700
Add to cart per month
Up to 270
Purchases per month
Up to 120%
Increasing ROAS per month